Web Design

Web Design for Hotels That Drives Direct Bookings

Challenges

Common Problems We Solve

If any of these sound familiar, your hotel is leaving money on the table.

Booking.com and Expedia take 15–25% of every reservation — and their brand, not yours, is what the guest remembers when they check in. Your website should be your most profitable channel, but it barely converts.

Your room photos are a mix of overexposed smartphone shots and outdated images from before the renovation — guests book based on photos, and yours are losing the sale to the chain hotel on the next block.

Travelers researching your destination find TripAdvisor listicles, OTA travel guides, and competitor blog posts — but never your website, because you have no local-experience content to rank for "things to do in [city]."

Guests arrive asking for early check-in, late check-out, restaurant reservations, and spa bookings — and your site gives them no way to handle any of it online before they arrive, so your front desk is a bottleneck.

You invest in a booking engine, but the experience breaks the moment a guest clicks "book now" — the widget looks like a different website, the URL changes, and trust evaporates at the point of purchase.

Solutions

How We Help Your Hotel Grow

A visually immersive site with professional room photography, 360-degree virtual tours, and gallery pages organized by room category — designed to make guests book before they even check competitor rates.

A seamless, branded booking experience where the booking engine matches your site's design and URL — no jarring redirect to a third-party domain that kills conversion at the last step.

Commission-free direct bookings via integration with your PMS (Mews, Cloudbeds, Opera, RoomRaccoon) or booking engine (Sirvoy, Little Hotelier, WebRezPro) — every direct booking saves 15–25% in OTA fees.

Neighborhood and experience guides optimized for "best [neighborhood] restaurants," "hidden gems in [city]," and "[city] weekend itinerary" — capturing travelers early in the planning funnel before they hit the OTAs.

Pre-arrival guest services: online check-in, room-upgrade offers, restaurant-table reservations, and spa bookings accessible from the website — turning the front desk from a bottleneck into a welcome point.

Mobile-first booking flow with wallet-payment support (Apple Pay, Google Pay) — because over half of last-minute leisure bookings happen on a phone from the passenger seat or the airport lounge.

Hotels Website Examples

Real designs for hotel websites.

Hotels website design
Hotel

Hotels

Flexible Pricing for Your Growth

Choose a plan or select individual services. Add a mobile app anytime.

Foundation

Modern AI-native website + active reviews management + monthly performance report. No setup fee, no contract.

$344.00/month$4128.00/year

$297.00$2851.00/month/year

(Save $1277.00/year by paying annually)

  • Site built with structured markup (LocalBusiness schema) so ChatGPT and Perplexity can cite you by name — not just Google.
  • Included at no extra charge. Fast global edge hosting, your own professional domain.
  • SSL certificate, daily backups, and DDoS protection so your site stays up and trusted.
  • Continuous expert assistance — no upcharges for questions or minor fixes.
  • Enough pages to communicate value + get indexed by Google. Custom copy per business, not templated.
  • Automated review requests to happy customers + assistance responding to Google reviews so your rating grows.
  • One-page PDF each month showing where your leads came from + rating trend + what's next.
  • Fast lead alerts (SMS + email) so you can call back within 5 minutes — the #1 conversion factor for local business.
  • See Growth SEO.
  • See Growth SEO.
  • See Enterprise or AI Receptionist standalone.
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Enterprise

Growth SEO + AI Receptionist voice 24/7 + 4 blog posts/mo + multi-location support + priority delivery. $997 one-time setup covers voice-AI training + 30-60 day optimization.

$1497.00$14371.00/month/year

(Save $-43.00/year by paying annually)

(Bundle premium — best fit for established businesses that need one throat to choke.)

  • Site built with structured markup (LocalBusiness schema) so ChatGPT and Perplexity can cite you by name — not just Google.
  • Included at no extra charge. Fast global edge hosting, your own professional domain.
  • SSL certificate, daily backups, and DDoS protection so your site stays up and trusted.
  • Continuous expert assistance — no upcharges for questions or minor fixes.
  • Site + Widget AI + reviews + blog + GSC monitoring.
  • AI answers your phone in your brand voice, qualifies callers, books appointments into Cal.com, transfers only real emergencies. Replaces a full-time receptionist.
  • Aggressive content velocity for topical authority. Blog compounds and starts pulling significant organic traffic by month 4-6.
  • Multi-city or franchise? We architect the site + GBP + reviews stack across every location without duplicate-content penalties.
  • Changes ship within 24h. Direct Slack channel to your delivery lead.
  • Covers Vapi voice AI setup + brand voice training + 30-60 day optimization period. After that, monthly is all-in.
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Or Choose Individual Services

Only if you already have a working site or team. Otherwise the bundle above is usually the better fit.

Reviews Management

Automated review requests + response assistance. For businesses with a working site who just need reviews handled.

$147/month
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Website + Care

New site + hosting + monthly updates + image swaps + LocalBusiness maintenance. No setup fee. For businesses who need a modern site without SEO/reviews layered on.

$197/month
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SEO Content

One blog post per month + Google Search Console monitoring. Bolts onto any existing site.

$297/month
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Widget AI

AI chat + Cal.com booking + brand voice training. Bolts onto any existing site — no rebuild.

$297/month
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Cal.com Booking Widget

Standalone booking widget with your calendar. Cheapest way to stop losing after-hours leads.

$97/month
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AI Receptionist (voice)

Voice AI answers your phone 24/7. $997 setup covers brand voice training + 30-60 day optimization.

$497/month+ $997 one-time setup
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Core Features in All Website Plans

Modern AI-Native Site
Hosting + .com Domain

Frequently Asked Questions

Everything you need to know about working with us.

Can you integrate a booking engine that doesn't look like a different website?

Yes. We work with booking engines that support full CSS customization and subdomain/URL masking (Sirvoy, Little Hotelier, WebRezPro, and Cloudbeds' native engine). Guests click 'Book Now' and stay on your domain with your branding, your colors, and your trust signals throughout the checkout flow — no jarring redirects, no OTA branding.

How much can a commission-free direct-booking site actually save me?

OTAs typically charge 15–25% per reservation. On a $200 room night, that's $30–$50. If your direct-booking site captures just five additional room nights per month at that rate, the site pays for itself. Most independent properties we work with shift 10–20% of their bookings from OTAs to direct within the first year — the savings compound every month.

Can guests check in, book a table, or reserve spa treatments through the site before they arrive?

Yes. We build pre-arrival guest portals that integrate with your PMS. Guests receive a branded link after booking where they can complete online check-in, upload ID, request early/late check-out, reserve a restaurant table, and book spa treatments — all before they set foot in the lobby.

How much does a hotel website cost?

There's no big upfront build fee. Plans start at $297 per month on Foundation, with Growth SEO at $697 per month and Enterprise at $1,497 per month plus a $997 one-time setup fee. Hosting, domain, SSL, support, and updates are included, and every plan is month-to-month: cancel anytime with 30 days notice, or save 20% by paying annually. The exact plan depends on your property's size and features, so request a free quote and we'll recommend the right fit.

How long does it take to build my hotel website?

A typical small-business site launches in 2 to 4 weeks, and simpler sites go live even faster. A build with booking-engine integration, room galleries, and experience content usually takes 4 to 8 weeks. We give you a clear timeline up front, and the biggest factor is how quickly you can provide photography, room details, and PMS access.

Do I own my website, and what happens if I cancel?

You own your content, your domain, and your brand assets. We build on WordPress or a modern standard CMS, so your property is never locked into a proprietary platform. If you cancel, you keep your domain and your content, and we'll help with a smooth handoff.

Ready to grow your hotel?

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